Brand News

Stay up to date with the latest news from around the Group

A very Merry Sunday Brunch on Channel 4

Merrydown Cider featured over the Christmas season on Channel 4’s Sunday Brunch - watched by over one million food and drink enthusiasts every week.

Autumnal Activity Feast with Merrydown


Our autumn campaign has well and truly started on Merrydown. Our on-pack promotion has gone live in stores nationwide with promotional neck collars on 120kbottles – consumers have the chance of winning prizes ranging from shopping vouchers, book tokens and entertainment systems between now and the end of the year.

Discover sumptuous new flavours

As part of bottlegreen’s quest to source the finest roots, fruits, and botanicals to create inspiring flavours, we have developed a range of appealing drinks to stir the senses. Taking inspiration from flavour trends and consumer research, we are proud to unveil sensational new flavours.

Stop the Cider Press: Merrydown Dry is Back!

SHS Drinks is broadening its heritage cider offering this summer with the reintroduction of Merrydown Dry. With glass-bottled apple ciders currently growing at an extremely robust +14.5% in the impulse channel, the Company believes that it’s the perfect time to launch a new product and grow the Merrydown range to a total of three complementary variants.

WKD Springs into Action

This spring sees the continuation of the #1 Ready to Drink stalwart WKD’s development of its vibrant and exciting flavour range with the launch of the new delicious WKD Mango Crush.

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