The SHS Group has developed and invested in private label capability for many decades and today we manufacture and distribute own label and tertiary brands across a diverse range of sectors including herbs, spices, condiments, soft drinks and ambient desserts.

Key Facts

One in three food and drink purchases are made from a private label range.

The category is worth over £15bn to the UK grocery market.

The sector continues to show solid growth and sustained demand.

Private Label and SHS

Our reputation is based on solid consumer understanding and strong commercial propositions. Clients value our manufacturing capability and our reputation for quality, value and innovation – we have the awards to prove it!

We continue to invest in category and consumer insights and we love to collaborate with innovators to exploit unique opportunities for growth.

We put quality first

Consumers or customers will never compromise on quality with our private label products. We ensure that all elements of our products meet our very high standards of taste, value and appeal.

We invest in innovation

We understand that innovation drives growth. We monitor the market and consumer trends to inform our pipeline of new flavours, variants and formats for our customers and consumers.

We’re proactive

We work with key retailers to understand their core consumers and tailor in-store ranges appropriate to each retail brand.

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